3K1A Strategies has teamed up with Values Partnerships and Paramount Films to promote Denzel Washington’s new film FENCES.
The film is an adaptation of August Wilson’s stage play FENCES. We will promote the film via the Across the Fence campaign using the hashtag #AcrossTheFence. The ATF campaign focuses on all the things said and tragically left unsaid in families across the U.S. To promote the theme of family healing, we’re utilizing the film to encourage families to share healing messages to loved ones, photo dedications, music and art dedications, and even video interviews.
Leading up to the campaign, we will host conference call with organizational participants, community leaders and none other than Denzel Washington himself.
See more info below and watch the powerful FENCES trailer here.